Osborne Clarke acted for Miles 33 in its acquisition in Italy of VirtualCom Interactive, a leading and innovative developer and solution provider of Web, Mobile and Tablet Publishing solutions for iOS, Android, Windows 8, Samsung SmartTV and HTML5 platforms.
VirtualCom Interactive, based in Florence, Italy and the dominant supplier of Mobile & Tablet Solutions to the highly competitive Italian newspaper, magazine, catalogue and book and publishing markets, has a global customer base with installations in the USA, Malaysia, Italy, Albania, Guatemala and Indonesia. Some key customers include: Libero, New Straits Times, Quattroruote, Il Tempo, United Daily, L'Unità, The Dominion Post, Kompas and Harian Metro.
VirtualCom Interactive products include VirtualNewspaper, a uniquely enhanced and advanced ePaper solution for mobile devices; VirtualEvolution, a revolutionary HTML5 newsreader app with a rich user interface and a powerful automatic digital pagination engine; VirtualCMS, a powerful but user friendly Web Content Management System (WCMS) and other solutions for magazines, books, catalogs and television. All solutions offer extensive monetization options providing rapid ROI. When coupled with the built-in SEOmodule, publishers can dramatically improve their digital presence.
All solutions are equipped with a robust SSO engine and the most intelligent and flexible paywall able to handle a large array of payment systems.
Gian Luigi Cavallo, General Manager and co-founder of VirtualCom Interactive, who will remain with the company, said "At VirtualCom we saw industry trends towards Mobile and Tablet technology grow rapidly and have developed great products to help publishers enter that market space. My team is a talented group with a great passion for what they do, now, as part of a larger and very successful organization such as Miles 33 those products can reach their full potential in terms of development, support and adoption by a larger global customer base. This is why I am very happy with this deal. It is good for my team, good for our customers, good for our partners and good for the future of our products; we are all very excited".
Michael Moore, CEO of Miles 33 said "I am extremely pleased with this strategically important acquisition. VirtualCom and Miles 33 already had many customers in common through joint projects where users of our GN3 and GN4 content management systems leverage their content and adopt a multi-channel environment. We found the VirtualCom product line complements the Miles 33 products perfectly, making this a great partnership. Adding VirtualCom and its products to Miles 33 completes the full content acquisition and multi-channel content delivery solution and provides Miles 33 with what I believe is the most compelling solution on the market today.”
Mike Continues “We have looked at many mobile solutions and strategies in this process, but nothing comes close to the speed, functionality and power of VirtualNewspaper, furthermore, this ePaper solution can be complimented with VirtualEvolution a unique HTML5 news reader and delivery solution that will change the way our customers think when it comes to content delivery to tablet and mobile channels. The publishing industry needs new ways to deliver content to their audiences and Miles 33 solutions, integrated with VirtualCom's technology, allows publishers to accomplish this by embracing all the main technology platforms available today".
All of VirtualCom's product lines are hosted in the cloud.
