On 3 March 2016, Mapillary, a community-based photomapping platform, announced an $8 million Series A funding round led by Atomico, with participation from Sequoia, LDV Capital, and PlayFair.

Through Mapillary’s platform it’s possible for anyone in the world to capture, share and explore photos that document the world in real time. Anyone can contribute photos to the Mapillary platform or via the mobile app (available on iOS and Android) with a smartphone or action camera. The company’s computer vision software automatically extracts geographic information, blurs license plates and faces, and detects traffic signs from each photo uploaded. Then, the photos are meticulously stitched together on the map alongside other users’ photos, creating a digital representation of each location through the eyes of those who have been there. Mapillary’s growing global community has uploaded over 50 million photos and mapped more than 1.2 million kilometers in over 170 countries to date.

Setterwalls assisted Mapillary AB in the investment round. Setterwalls team was led by Ola Grahn.