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CHSH advises Dentsu Aegis on its acquisition of Austrian company media.at GmbH

19 Jul 2017

Global law firm White & Case LLP has advised the bank syndicate led by Morgan Stanley and Société Générale on the initial public offering of Carmila on the regulated market of Euronext Paris.

The prospectus received the visa from the French financial markets authority (Autorité des marchés financiers) on June 23, 2017 and the settlement of the offer took place on July 10, 2017.

The offering of approximately €557 million was realized by a capital increase via an issuance and a free allocation of warrants to existing shareholders of Carmila. The offering may be increased up to €632 million after full exercise of the overallotment option. It includes a retail offering in France and an international private placement.

Carmila was founded by Carrefour and large institutional investors in order to develop the value of shopping centers anchored by Carrefour stores in France, Spain and Italy. Its portfolio of 205 shopping centers in those markets was valued €5.4 billion at March 31, 2017.

The White & Case team in Paris which advised on the transaction was led by partners Thomas Le Vert and Philippe Herbelin, with support from associates Tatiana Uskova and Adélaïde de Guitaut. Partner Colin Chang, with support from counsel Max Turner, advised on matters of US law and partner Alexandre Ippolito, with support from associate Charline Schmit, advised on tax aspects.CHSH has advised the international Dentsu Aegis Network in connection with the acquisition of all shares in the second largest Austrian media agency, the media.at group. The media.at group together with its brands Omnimedia, Mediastrategen und trigomedia previously belonged to the A1 Telekom group, Austrian Lotteries, Austrian Post and Bawag PSK and the Federation of Austrian Industries.

Dr. Johannes Aehrenthal (Partner, Corporate/M&A), who oversees complex transactions on a regular basis and who led the multidisciplinary team at CHSH, said: "As long-term advisor to Dentsu Aegis Network Austria we're extremely pleased to have advised it on its acquisition of the media.at group. The transaction was complex in a number of ways, especially as media.at is a significant competitor of our client on the Austrian agency market.  Lastly, the antitrust team headed by Dr. Bernhard Kofler-Senoner was able to secure authorisation for the merger in Phase I proceedings in a timely manner, which has now made early closing possible. The successful conclusion of this transaction has now established Dentsu Aegis Network Austria as a strong number two on the Austrian market."

The Dentsu Aegis Network with its registered office in London is the third largest advertising agency in the world and one of the world's leading media agencies. The group focuses in particular on the digitalisation of its business segment and plays a leading role in this market sector.

The media.at group is the second largest Austrian media agency with a very strong Austrian customer focus. This will now be strengthened even further as a result of the merger with Dentsu Aegis Network, better preparing the client for future challenges, and in this way it will be able to expand the range of services it offers, especially in the digital and data segment.

The team at CHSH:

Johannes Aehrenthal (Lead Partner, Corporate/M&A), Bernhard Kofler-Senoner (Partner, Antitrust), Jakob Hartig (Attorney, Corporate/M/A), Christoph Peitsch (Attorney, Employment), Armin Schwabl (Attorney, Data Protection/Compliance), Michael Mayer (Attorney, Antitrust), Stefanie Heimel (Associate, Corporate/M&A), Michael Radner (Associate, Corporate/M&A), Florian Wuenscher (Associate, Corporate/M&A), Johannes Frank (Associate, Antitrust), Stefan Hirner (Associate, Antitrust)

Matter Type
M&A: Acquiror's Counsel
Industry
Technology, Media & Telecoms
News Category
M&A
Technology, Media & Telecoms