London—Dentons has advised Deutsche Post DHL Group, the leading global mail and logistics company, on the sale of the UK-headquartered provider of marketing and communications solutions, Williams Lea Tag, to global private equity investors Advent International ("Advent").

Headquartered in London, Williams Lea Tag has a presence in 195 cities across 40 countries and currently employs over 10,000 people, providing marketing and communications supply chain services to some of the largest and most recognised brands across the world. Williams Lea Tag will benefit from Advent's expertise in building outstanding global businesses, enabling it to explore further development opportunities. Following the sale, Deutsche Post DHL Group and Williams Lea Tag will retain a close business relationship globally.

The operations and assets of Williams Lea Tag are expected to transfer to Advent by the fourth quarter of 2017. The transaction is subject to regulatory approval.

Dentons Corporate partner Richard Macklin, who led on the deal with partner Candice Chapman, said, "We are delighted to have assisted Deutsche Post DHL Group on the sale of this global business. Advent has a strong track record of carving out businesses from large corporations and is very well placed to support Williams Lea Tag as it transitions to a successful independent company. The sale allows Deutsche Post DHL Group to focus on its core logistics service offering, while continuing a close business relationship with Williams Lea Tag."

In addition to Richard Macklin and Candice Chapman, the core Dentons team advising on the deal included senior associates Baljeet Panesar and Sarah Lima, and associates Wei Wu, Jessica Abrahamson-Flynn and Alison Wu. Several Dentons offices across the globe also provided assistance.