DLA Piper advised the founding shareholders on the sale of the majority stake of Finnish Virta Group to Interpublic Group.

Interpublic Group is a global leader in modern marketing solutions driving business results for clients around the world. Finnish Virta Group consists of Virta Helsinki media agency, Kuulas Helsinki consumer insight agency and R3al Helsinki digital marketing agency.

The DLA Piper team was led by corporate partner Ilkka Liljeroos who was assisted primarily by associate Antti Eeva.