Fieldfisher has advised new Fintech client The Hub Exchange Limited on an equity investment from and technology partnership with Elite Club Deal, a subsidiary of the London Stock Exchange.

Elite Club Deal is the London Stock Exchange's growth company accelerator programme that provides an online private placement platform designed to boost fast-growing small and medium-sized enterprises to access financing more easily, having helped companies to date such as Graze and Naked Wines. It is powered by The Hub's white label technology Saas platform - a software platform to connect leading investment networks internally and with other trusted networks in a private, regulated environment.

It offers companies the opportunity to connect to professional investors (institutional investors, VCs, private equity firms and other professional investors) offering them a host of funding options.

The Fieldfisher corporate team, led by Tom Ward (Director, Corporate), advised The Hub and its founders on the terms of the strategic investment whilst John Brunning (Director, Technology) advised the company on its Saas licensing arrangements with Elite Club Deal for the technology platform. Mark Gearing, a partner in Fieldfisher's tax and incentives team, advised the founders and management team on the company's share equity incentive plans.

The transaction involved critical negotiations relating to corporate governance and shareholder affairs, the core platform agreement and deliverables, including maintenance obligations and SLAs.

Tom Ward commented "Technology startups continue to disrupt the financial services industry.  The Hub has the power to upend previous workflow and processes for growth capital investments which previously required human interaction to source, syndicate and execute investment offerings.   This deal was a great example of how our corporate, tax, technology and regulatory teams can combine effectively to provide an excellent service for innovative fintech clients".