The Confectionary Specialist Hussel will be acquired at 100 percent by the investor EMERAM Capital Partners. DOUGLAS Holding AG, the current owner of the Hagen (Germany)-based confectionary chain, announced today that a respective sale and purchase agreement was signed on March 6, 2014. The purchase price was not disclosed by the parties. The transaction is subject to approval by Cartel Authorities.
Hussel is market leader in the German confectionary business and operates 219 stores in Germany and Austria as well as 24 further stores in Portugal. The group focuses on city-center locations with high spending power. The Hussel group’s product range comprise the store brand Hussel as well as brands like Lindt, Hachez and Niederegger.
The international law firm Milbank, Tweed, Hadley & McCloy LLP legally advised the current owner of the Hussel group, DOUGLAS Holding AG, on the transaction0.
DOUGLAS Holding AG was advised on the transaction by partners Dr. Norbert Rieger (corporate, Munich), Dr. Rolf Fueger (tax, Munich), Dr. Alexander Rinne (competition law, Munich), Special Counsel Dr. Andrea Eggenstein (corporate, Frankfurt) and Special Counsel Dr. Andreas Boos (competition law, Munich) as well as associates Malte Krohn and Dr. Matthias Schell (tax, Munich).