Milan, October 12th, 2015. NCTM advised Triboo Digitale in the establishment of Bootique, resulting from the union of Triboo Digitale Performance Marketing Unit and Brands Zodiak Active Division (De Agostini Group).

Thanks to the acquisition of Zodiak Active agency, Triboo Digitale – Italian e-commerce leader – took another step towards growth in digital market. Bootique is the result of this transaction in which Zodiak Active team, leader in Branded content, Digital marketing, Social media marketing and Triboo Digitale Performance Marketing unit joined together with the goal to meet new market needs.

NCTM team was made up of partner Lukas Plattner and associates Eleonora Sofia Parrocchetti and Federica Ciabattini.

Zodiak Active was assisted by Michele Belli of Belli law firm.