Paul Hastings LLP are representing bubba brands, inc. ("bubba"), a leading designer and marketer of durable beverage containers, in the sale of its business to Newell Rubbermaid (NYSE:NWL), a global marketer of consumer and commercial products.

bubba brands, inc.  is a wholly owned subsidiary of In Zone Holdings, Inc. The price of the transaction is undisclosed.

M&A partner Reinaldo Pascual led the Paul Hastings team, which also included associates Erin East, Mariana Faircloth, and Tax partner Philip Marzetti