Clifford Chance advises Carrefour on its strategic cooperation with Google
The Carrefour and Google groups recently announced a strategic cooperation regarding the development of new distribution models and user purchase experiences for French consumers. This cooperation is notably based on the three following initiatives: the availability of Carrefour on a new Google shopping website and Google Assistant in France, the creation of a Carrefour-Google innovation lab and the acceleration of Carrefour's digitalization.